Our producers must be very careful when selecting the breed or variety they will use in free-range poultry farming. Before making a decision, thorough research should be conducted, as starting with the wrong breed involves irreversible risks. In other words, the RIGHT BREED SELECTION determines your profitability. The breed you choose may have high egg performance, but due to egg color, it may not be preferred in your region. Therefore, before starting this business in your area, you should study market needs, consumer trends, and customer habits, and plan production accordingly. Production should be planned based on the number of eggs that can be sold. Feeding free-range hens only with wheat, barley, or corn is among the biggest mistakes. Such feeding not only fails to achieve the desired egg yield, egg weight, shell quality, and internal quality, but also leads to early deformation of the hens. For this reason, hens should be fed with FREE-RANGE LAYER FEEDS that have balanced nutrient content. Considering that the Ministry of Food, Agriculture, and Livestock may foresee a transition to organic certification in the coming years, it is advisable to take current regulations into account when planning housing type, flock size, land size (indoor and outdoor), nests, perches, and similar equipment. Therefore, it is recommended to seek advice from specialists at every stage of free-range poultry farming.